About Us

Our Origin

Born from the corridors of IIT Delhi, Incentix Loyalty was founded to simplify how Indian brands build loyalty with retailers, influencers, and channel partners.
We saw how loyalty agencies were overcharging and under-delivering — pushing irrelevant rewards, running opaque programs, and eroding trust.
So, we created a better way:

  • Transparent, tech-enabled platforms
  • Affordable pricing that respects your budget
  • Programs driven by outcomes, not gimmicks

Our Mission

To transform loyalty from a marketing checkbox into a business driver — by enabling brands to run intelligent, engaging, and measurable programs.

Our Vision

To be India’s most trusted loyalty partner — delivering transparent, scalable solutions that truly empower every stakeholder.

Founders with Pedigree & Purpose

  • Avi Gupta – IIT Delhi Alumni | AI/ML & Predictive Analytics
  • Kanishk Varshney – IIT Delhi Alumni | UX & Engagement Design

Our Principles

  • No Jargon. No Gimmicks. Just Loyalty That Works.
  • Built for Brands Who Want Simplicity & Results
  • Driven by Trust, Transparency & Technology